In the years it took me to conceive Robin, one thought kept coming back to me. When I get pregnant I'll have nothing to wear.
And why is that?
For too long pregnancy has been treated as a visual downgrade. An expectation that women should soften, simplify, or step aside. I started ETAPE as a way to rejects that expectation.
We design high-fashion garments that accommodate change without compromising identity. Tailoring comes first. Structure matters. Each piece is considered in silhouette, fabrication, and longevity — not as maternity wear, but as wardrobe.
The body evolves. Style does not need to. ETAPE exists for women who refuse to negotiate who they are in pursuit of who they will become.
FAQs
Buy your pre-pregnancy size, everything is designed to accommodate 42+ weeks growth and then return back.
We ship globally and charge a flat fee. In Australia that's $10 for standard, $15 for express. International is $90 and we don't cover any taxes or duties charged on arrival.
Simply email hello@etapecollection.com with your order details. We'll send you a prepaid label and we'll then swap out any sizes for free as needed.
We offer refunds on any order up to 30 days after purchase. Email hello@etapecollection.com with your order details.
We only create limited pieces to reduce waste. Register for pre-order where available and we'll keep you posted once new items arrive.
It's in the works, but not yet.
In China, through a factory that is extensively vetted for fair work practices and with deep expertise in tailoring items well for the changing body.